100%of the product lead handed back in-house, no hidden recurring contract
leads.fr case study, 2024
leads.fr, B2B lead generation
A stalled team restarted, then handed in-house.
- The problem
- Sprints had turned into planning meetings that decided nothing, developers worked on topics nobody had prioritized, and leadership no longer knew what to ask of its team.
- What was delivered
- The product lead taken over, delivery restarted, an internal product owner recruited and supported until operating alone. Then we left, with no residual retainer.



